The Privacy Guard has transposed a European directive requiring web page administrators to show visitors a banner informing them of the cookie policy of the site they are consulting and subordinate their acceptance to continue browsing.

If you need more information or if you have questions about the privacy policy of this site, please email us at

This page describes the ways in which your personal information is received and collected and how it is used by

For this purpose, cookies are used, as to say text files to facilitate user navigation.


  1) What are cookies?

Cookies are text files that visited sites send to the user’s browser and are stored to be retransmitted to the site at the next visit.

  2) What are cookies for?

Cookies can be used to monitor sessions, to authenticate a user so that he can access a site without typing a name and password each time, and storing his preferences.

  3) What are technical cookies?

So-called technical cookies are used for navigation and to facilitate access and use of the site by the user. Technical cookies are essential, for example, to access Google or Facebook without having to log in to all sessions. They are also in very delicate transactions such as home banking or credit card payments or through other systems.

  4) Analytics cookies are technical cookies?

In other words, cookies that are placed in the browser and retransmitted through Google Analytics or the Blogger or Similar Stats service are technical cookies? The Guarantor has stated that these cookies can only be considered technical only if “they are used to optimize the site directly from the site owner, who will collect aggregated information about the number of users and how they visit the site. Under these conditions, cookies analytics apply the same rules, as for information and consent provided, for technical cookies.”

  5) What are profiling cookies?

They are cookies used to trace the user’s navigation to create profiles on his likes, preferences, interests, and even researches. You will surely have seen banner ads for a product that you just searched on the internet a little sooner. The reason is precisely in profiling your interests, and the servers that are targeted to you by the cookies have shown you the most relevant ads.

  6) Do you need user’s consent for installing cookies on his system?

For technical cookies installation, no consent is required, while profiling cookies may only be installed on the user terminal after the user has given consent and has been informed in a simplified manner.

  7) How can webmasters ask for consensus?

The Guarantor for Privacy has determined that when a user accesses a website, a banner should appear containing brief information, a request for consent, and a link for more extensive information such as that visible on this page about what are the profiling cookies and how they are used on the site in question.

  8) How should the banner be created?

The banner must be conceived to hide a portion of the page content and specify that the site also uses third-parties profiling cookies. The banner must be able to be deleted only with an active action by the user for example with a click.

  9) What should the banner contain?

The banner must contain the brief information, the extended disclosure link, and the button to give consent to the use of profiling cookies.

  10) How to keep cookies’ consent duly recorded?

You may use a technical cookie that takes into account the user’s consent so that he does not have to express his consent again in a subsequent visit to the site.

  11) Is consent to using cookies only with the banner?

No. Other systems can be used if the identified system has the same requirements. Banner usage is not required for sites that only use technical cookies.

  12) What should you enter on the most extensive information page?

The characteristics of cookies installed by third parties must be illustrated. You also need to tell the user how to surf the site without tracing his preferences with the ability to navigate in incognito and delete individual cookies.

  13) Who is required to inform the Guarantor using profiling cookies?

The site owner has such a burden. If he only uses third-parties profiling cookies on his site, he does not need to inform the Guarantor but has to indicate what these third-parties cookies are and to provide information links.

  14) When does this legislation come into force?

The Guarantor has given a year to settle the matter expiring on June 2nd , 2015.


Navigation Cookies: Like many other websites, this also makes use of log files, that is the registration of the chronology of the operations as they are done. The information contained inside the log files include IP addresses, browser type, Internet Service Provider (ISP), date, time, input and output page, and number of clicks. All this for trends’ analyses, site administration, user’s movement monitoring inside the site, and collate demographic data, IP addresses, and other information. Such data cannot be attributed in any way to the identity of the user.

Functional Cookies:These cookies allow, on the basis of the express request by the user, to be recognized at subsequent accesses so that he does not have to re-enter his data on each visit. In the case of e-commerce sites, if the user has added articles to the cart and closed the session without completing the purchase and without deleting them from the shopping cart, these cookies will allow to continue purchasing the next time the user accesses the Site (within a limited time). Functional cookies are not essential to site operation, but improve the quality and navigation experience.

Analytical Cookies: These cookies are used, for example, by Google Analytics to process statistical analysis of how users surf the site through computers or mobile applications, the number of pages visited, or the number of clicks made on a page during navigation. Our site reviews the results of these analyses anonymously and exclusively for statistical purposes only if the supplier uses the services connected to the browser installed on the user’s computer or other devices used to navigate our site.

Third Party Marketing / Retargeting Cookies: These cookies are used by trusted third-party companies that allow the user to display banners on other affiliate sites by showing them the latest products that the user has displayed on the site. While the user browses within our site, these cookies are also used to show him products that may be of his interest or similar to those he has previously watched, based on his browsing history. The use of these cookies normally does not imply the processing of personal data but may allow the connection to the user’s computer or other devices and trace the saved data: these cookies connect to the browser installed on user’s computer or others devices used during navigation on our site.

Social Network Cookies: These cookies are required to allow the user’s social account to interact with our site. They serve, for example, to give the user their appreciation and to share it with their social friends. Social networking cookies are no necessary for navigation.

On this site, have access third-parties servers or ad network-based access servers that use this technology to send ads to your browser through By detecting your IP address show the most relevant advertising with your interests. Similar technologies (such as cookies, web bacons, and javascript) can be used by third-parties ad networks to measure the effectiveness of their advertising messages and to customize the content of those messages.

The website and its administrator have no control over the cookies that are used by third parties so to further the theme, it is advised to consult third parties privacy policies as well as options to disable the data collection of these information. The administrator of this site cannot therefore control the advertiser’s activities on this site. However, you can disable cookies directly from your browser. The site does not use its own profiling cookies, but those present are exclusively controlled by third parties such as Google, Facebook or Twitter.


As mentioned, cookie analytics are considered technical if used only for optimization purposes and if users’ IP are kept anonymous. We inform the user that this site uses the free Google Analytics service. Remember that data are only used to have the most visited pages, the number of visitors, the aggregated data for visits to the operating system, browsers, etc. These parameters are stored on Google servers that govern Privacy according to these guidelines.

A user can disable Google Analytics while browsing by using the add-on available for Chrome, Firefox, Internet Explorer, Opera, and Safari.

You can also delete cookies individually for each domain, hide searches, set up Google ad settings.


Browsing without the use of technical and profiling cookies is possible by using what is called incognito navigation and that is feasible with all major browsers.

Learn more about disabling Firefox cookies 

Learn more about disabling Chrome cookies

Learn more about disabling Internet Explorer cookies

Learn more about disabling Safari cookies

Learn more about disabling Opera cookies


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